As a convenience store operator, there are few things that should be more important than driving repeat business from customers. We all want our customers to have a positive experience that encourages customer loyalty and inevitably another visit down the road. Increasing convenience store frequency is imperative if you’re focused on raising profits. On average, frequent shoppers only account for 15% of a business’s customer base, but that 15% accounts for at least 1/3 of all your revenue. With that in mind, it’s easy to see why increasing convenience store frequency can greatly impact your bottom line. So today we’ll give you some solid tips on how you can engage your customers and start to improve your customers’ convenience store frequency of shopping!